Marketing strategies Jobs at Australian Universities

Senior Marketing Officer

The University of Queensland St Lucia Campus Similar Jobs

Closing: 06-Jan-2025

Dates

Location

Salary

Base salary will be in the range $89,861.38 - $96,402.32 + 17% Superannuation (HEW Level 6)

Responsibilities

Implement marketing plans, campaigns and strategies aligned with Faculty priorities for student recruitment, retention, and science research promotion; monitor, evaluate and report on effectiveness.
Create and maintain brand compliant digital and offline content including for websites, social media, email marketing, testimonials, video, and publications ensuring consistent messaging and effective audience engagement.
Maintain and enhance the Faculty’s social media presence, ensuring effective engagement with target audiences.
Plan, deliver, and evaluate key events and projects as required, ensuring alignment with recruitment and engagement goals.
Build and maintain strong relationships with internal and external stakeholders, including providing timely marketing communications advice and support.
Contribute to process improvement, analysis and reporting to enhance marketing effectiveness and service delivery.
Occasionally work out-of-hours for events and travel to different UQ sites when needed.

Requirements

Tertiary qualifications in marketing (or related field) with at least 4 years of relevant experience, or an equivalent combination of education and professional experience.
Proven experience in developing and executing marketing strategies across offline, digital and social media channels for a variety of audiences.
Strong skills in writing and editing article content, web content, email marketing, social media, digital advertising, as well as experience with coordination of photo and video shoots.
Strong knowledge and experience of current marketing and communications practices, as well as event management, as demonstrated through recent work experience and a track record of achieving results and delivering against key priorities.
Proficiency in marketing platforms and tools such as Meta, Google, Drupal, Adobe Creative Suite, social media management platforms, Wrike, Vision 6, Google Analytics.
Excellent interpersonal and communication skills including relationship management with a variety of internal and external clients, partners and stakeholders, suppliers and agencies.
Ability to manage multiple tasks, projects, work independently and within a team, demonstrate initiative and adaptability, and meet deadlines with a focus on detail and outcomes.
Demonstrated experience in delivering marketing services within the university sector or within a large organisation.
Demonstrated analytical and interpretative skills and an ability to exercise judgement and problem solve.

Benefits

26 weeks paid parental leave or 14 weeks paid primary caregiver leave
17% superannuation contributions
17.5% annual leave loading
Access to flexible working arrangements including hybrid working options, flexible start/finish times, purchased leave, and a condensed fortnight
Health and wellness discounts – fitness passport access, free yearly flu vaccinations, discounted health insurance, and access to our Employee Assistance Program for staff and their immediate family
UQ Study for Staff
On campus childcare options
Affordable parking (from just $5.75 a day)
Salary packaging options

Notes

The successful candidate may be required to complete a number of pre-employment checks, including: right to work in Australia, criminal check, education check, AHPRA registration, mandatory immunisations, first aid and/or CPR certification, blue card check, etc.
You must maintain unrestricted work rights in Australia for the duration of this appointment to apply. Visa sponsorship is not available for this appointment.
Applications will be reviewed as received. Candidates may be interviewed prior to the job closing date. We encourage candidates to apply as soon as possible. The University of Queensland reserves the right to close this application process early.

University of the Sunshine Coast UniSC Caboolture, QLD, Australia Similar Jobs

Closing: 31-Dec-2024